Hackers today have many ways to attack small businesses and business owners. Many attempts to use technology to send malware, viruses, or phishing attacks; or use information to con owners and employees into handing over more information than they should.

One or more of these techniques can be combined with gaining physical access to steal from vulnerable firms. Identifying precisely how criminals target businesses and what they deem most valuable can help to protect from the most devastating attacks out there.

Remaining vigilant and informed is one of the most vital things you can do as a business owner to protect your assets and reputation.

Extortion

Different types of attacks tend to rise and fall in popularity. Fifteen years ago, computer worms were the most common attack that businesses faced. Security software wasn’t as advanced or as widely used at it is today. Computer worms were, at the time, an exceptionally low-cost and efficient way to inflict the maximum amount of damage for minimum cost.

Today ransomware has seen an unfortunate boom in popularity. This technology aims to encrypt the target’s files on their personal computer. This technique denies the victim access and charges a large fee in exchange for the key to retrieve the victim’s own data.

The attack has worked so often because it requires minimal effort and can be used again and again. Many businesses have no option but to pay because the data is worth far more than the ransom demand the hackers have made.

The best defense against ransomware attacks, in addition to strong online security, is an up-to-date offsite backup — one that is tested to work reliably.

Targeting Customer Records

One of the most important things for your firm to take care of is your customer data records. Records which include names, dates of birth, and other personally identifying details. These details are extremely valuable to hackers or criminals who, either use them personally or sell them on to someone who will.

Many regions have strict laws and guidelines about how this information must be stored, accessed and protected. Failing to follow these can result in severe penalties that could devastate any company.

Targeting Financial Information

Like personal information, a small business must take extreme care when storing customer financial information. Sensitive details such as credit card or banking information are a key target for hackers looking to steal money fast.

The impact on your business reputation following a breach of financial data will be severe and devastating. Even a simple mistake can require years of advertising and great PR to repair. Many firms have failed to recover after losing the trust of their customers.

Social Engineering

Most firms today run good IT security packages to protect against online attacks and other forms of malware. Attackers often know to take their methods offline to achieve the best results.

Whether posing as a supplier, customer, or interested party; attackers can seek to gain information that you may be less than willing to hand over to a stranger. Small businesses can often be used to gather information on vendors and suppliers they do business with in order to attack them too.

Be particularly cautious of the information you provide when discussing business with individuals you haven’t spoken to before.

Keeping Small Business Safe

Each of these targets and attacks are just some of the most popular and hard-hitting attacks out there now. The list is forever changing, and the methods we use to protect against them always needs to change too.

Some can be defended against with great security, backups, and software. Others, such as social engineering, need you and your staff to stay up-to-date and remain vigilant about the major attacks affecting small business today.

If you need help tightening your businesses security, give us a call at 513-239-PROS (7767).

4 Important Reasons to Use Anti-Spam Filtering in your Business

Remember when spam was obvious, and unless you desperately needed a special blue pill, it was easy to identify and ignore? Those were the days!  The impact on your business would have been minimal, as spam was more an annoyance than anything else. Unfortunately, spam has matured into an aggressive threat, marked by sophisticated attacks and rapidly evolving techniques. It’s not just random electronic junk mail anymore and it’s putting a costly strain on your business resources.

How Spam Impacts Your Business

Spam now contains malware, with hackers sending cleverly disguised emails to your business. Once clicked by an employee, it infects your computer system (virus) or steals your private data (phishing).  The malware can then spread across the entire computer network and beyond, including to your clients and vendors. The very fact that your employees must pause and examine every single link and attachment adds hours of lost productivity. Occasionally, spam is so convincing that only an expert would be able to visually identify it. Employees are also more likely to miss an important email, either not seeing it arrive at the same time as a spam attack or becoming overwhelmed with the sheer number of emails.

How Anti-Spam Can Save Your Business

1. Block threats: The spam filter’s purpose is to block the spam from ever reaching your employees’ screens. The threat is automatically identified and either held securely or immediately deleted. This is the best way to avoid activating spam malware, as it’s so easy to click through links in an email that seems authentic and important. The effects of that one spam click may be instantaneous or may lie hidden for months. Removing the email before it becomes a risk is a much better option.
2. Filter legitimate emails: Real mail needs to be able to stand out and avoid the trash. Anti-spam filtering has sophisticated recognition abilities which block spam only and allow real mail to land safely in mailboxes.
3. Meet data regulations: Many businesses are subject to strict privacy and data storage regulations, some more so than others. To continue operation, they have to meet conditions including always using spam filtering to reduce the risk of data breach.
4. Protect your business reputation: You can see how uncomfortable CEOs are when they hold press conferences to admit a breach. They must acknowledge that they failed to protect client data, or that users may be infected with a virus. Not only do they then face financial loss, their business reputation takes a nosedive. Anti-spam filtering can ensure these types of scenarios don’t happen to you.

Filtering has come a long way in recent years, with complex algorithms identifying and catching spam before it becomes a risk to your business. Real emails can now pass safely through without the classic catchcry of ‘check the spam folder’, and businesses can work with greater productivity and safety than ever before. You need email, but you definitely don’t need spam or the chaos it brings to your business.

We can block spam and keep your legitimate emails flowing. Call us at 513-239-7767 today!